Shopping Days

Discover the charm of a day shopping in our Dolci Terre. Stay for at least one night in one of the participating venues (click here for a full list) and receive a Shopping Days Card, which guarantees special reductions on your shopping in our Centre, in selected restaurants and pizzerias and in the best stores located in the historical centre of Novi Ligure.

The flavours and beauties of our land are combined with the passion for fashion: take the Shopping Days Card to our Information Office and pick up Fashion Passport for an extra 10% reduction in participating stores.

The 10% reduction does not apply to special offers or sale items.

www.outletshoppingdays.com/

The Pathways of Taste

In the Curone, Grue and Ossona valleys, the production of black and white truffle is extremely important internationally and plays a starring role in the local cuisine. The food and wine trails throughout the region also offer a wide range of delicate cheeses, cooked and cured meats, fine wine and sweets, including the baci di dama (hazelnut biscuits with a creamy chocolate hazelnut filling) from Tortona, chocolate amaretti biscuits and nougat, and of course the characteristic half-moon Krumiri biscuits from Casale Monferrato.

www.alexala.it
www.giarololeader.it

The Capuchin art gallery in Voltaggio

The Capuchin art gallery in Voltaggio

This collection of extremely fine and sacred art is housed in the Capuchin church and convent, in Voltaggio, (province of Alessandria, Piedmont region), a small town near Liguria, and just a twenty-minute car journey from Serravalle, towards Gavi.

Info: +39 347.4608672

www.pinacotecadivoltaggio.it

The Painted Palazzos of Novi Ligure

Just a few minutes from the Outlet is Novi Ligure, the city of chocolate, road cycling champions and painted palazzos. These delightful residences used to belong to the Genoese nobility and decorate the city centre as if they were paintings, offering citizens and visitors refined optical illusions and imagery.

www.comune.noviligure.al.it

The Fortress of Gavi

Over one thousand years of history are imprinted in the rocky walls of this city, just ten minutes from Serravalle. The fortress survived innumerable battles and has always remained impregnable, looking over invaders from its 180-metre height. Now, you can look out from those same bastions to admire the medieval architecture of Gavi, the rolling hillsides of grapevines, and the Apennines, with Mount Tobbio towering above all.

www.fortedigavi.it

Genoa and the Cinque Terre

LISTED AS A "WORLD HERITAGE SITE"

This corner of Liguria has never lost its charm: picturesque, cosy and international all at the same time. Genoa is, and always will be, the capital of the sea, with its large harbour and famous aquarium. Portofino is the gem of this province - so wonderful that the cream of international high society docks in its small harbour. Instead, the harsh coastline of the Cinque Terre is harmoniously soothed by the crop terraces, giving rise to a series of breathtaking views from inside the UNESCO-listed world heritage site.

www.turismoinliguria.it

Milan

The city of fashion (and of the Madonnina statue atop the cathedral) is famous for both its fashion shows and for the magnificent cathedral, as well as for its cuisine, and for Leonardo da Vinci's work and fresco, "The Last Supper". Milan is just 50 minutes' drive from Serravalle and is a huge outdoor fashion show of style and elegance, a must-see for all the fashionistas from all over the world.

www.comune.milano.it