Born of an inspirational trip to Tokyo, Superdry was created in 2003 by Julian Dunkerton and James Holder. Superdry’s style values have never wavered throughout its extraordinary journey: incredible tailoring, super-soft cotton with authentic vintage washes , high-quality fabrics and iconic hand-drawn graphics all combine to create future graphics.
Superdry AW14 celebrates texture and detail in the most exciting collection to date.
Adorned pieces, luxe leather and artisan selvedge denim continue to push the boundaries. A mix of textures across the collection work in an autumnal palette with bright bursts, shearling detail and winter-ready linings.