Wearing the "three cows" brand, is displaying one's personality.
It's asserting oneself in an urban environment while still belonging to a family that loves nature.
Clothes for pleasure
Since it's creation, Mise au Green has cultivated its difference and a state of mind : pleasure.From the pleasure of feeling goos in one's clothes to the pleasure of straying from the beaten path, pleasure is at the heart of the Mise Au Green spirit.
Its clients are particulary attached to this. For them, clothes bearing the three cows are a smile, a wink, a form of cheerfulness in a world that is in constant movement.