Coach x Jennifer Lopez

New York style and authenticity

Jennifer is from New York as Coach, and that creates an authentic bond with the brand.

NEW YORK, NOVEMBER 2019 – Coach today announces award-winning actress, singer, producer, and entertainer Jennifer Lopez as the new global face of Coach. Her partnership with the fashion house will include global advertising campaigns for leathergoods, ready-to-wear and footwear, beginning with the Spring 2020 season.

Lopez, a star who has built her career and redefined industry standards by forging her own path and doing things her own way, is shaped by her New York roots. Like the house—which was founded in New York 78 years ago—she shares a belief in possibility and authentic self-expression. Known for its legacy of leather craftsmanship, quality and New York style, Coach today is defined by a spirit of optimism, inclusion and authenticity.

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