Pay Your Age

Get ready for the biggest promotion ever as Build-A-Bear introduce 'Pay Your Age Day'. Simply come in to store on Thursday 12th July and pay your age!

Important information

The response to the Build-A-Bear ‘Pay Your Age’ Day event at all of Build-A-Bear’s U.K. locations has been overwhelming and unprecedented, including here at McArthurGlen Designer Outlet East Midlands. The crowds have greatly exceeded expectations and as a result the store is no longer able to accept additional guests for this event. We are working closely with Build-a-Bear to assess the situation and appreciate everyone’s patience and understanding.


Treat your little ones and save a fortune with the launch of 'Pay Your Age Day' at Build-A-Bear. Head on down to the East Midlands Designer Outlet store this Thursday from 9.30am until 8pm and purchase a bear for as little as £1!

It really is as simple as it sounds - your child chooses a bear and pays their age, what's not to love? 

Take a look at some of the adorable bears below...


Choose your favourite bear wisely as there is a one bear limit per child. This offer applies to the bear only and your child needs to be present at the time of purchase. To access the 'biggest in-store deal ever' you have to be a Bonus Club member so sign-up today!

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