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01/10/25

Discover our new brands

Even more brands are looking forward to welcoming you

Find out here which new designer brands you can look forward to on your next visit and which shops are shining in new splendor.

Reopened: Hunkemöller

Our brand Hunkemöller now shines in a new design and invites you to rediscover it.

Hunkemöller is Europe’s leading lingerie brand, with more than 900 stores in 19 countries and a strong omnichannel experience. The mission: to make women feel beautiful, strong, and confident.

The collections are diverse, inclusive, and largely developed by our in‑house design team – offering perfect fit and high comfort. From lingerie and nightwear to sustainable swimwear and the HKMX sports collection, Hunkemöller provides the right product for every woman. In‑store, trained staff help customers find their ideal bra size and shape for an optimal shopping experience.

Reopened: Tefal / WMF

Our brands Tefal and WMF now shine in a new design and invite you to rediscover them.

Tefal’s non‑stick coating has revolutionised cooking. It was invented by Frenchman Marc Grégoire – inspired by his fishing rod and further developed by his wife, who applied the idea to pans. Since then, Tefal has continued to create innovative technologies such as the Thermo‑Spot, which shows when the pan has reached the perfect temperature.

Founded in 1853, WMF stands for high‑quality products for cooking, dining, and drinking – from pans and knives to cutlery, kitchen tools, and small electrical appliances such as kettles, grills, and mixers.
With the new WMF Perfection coffee machine, WMF brings together nearly 100 years of coffee expertise in a fully automatic machine that adapts individually to personal taste – for perfect, indulgent coffee moments.

Reopened: Ceceba/ Speidel

Our Ceceba/ Speidel brand now shines in a new design and invites you to discover it.

Classic underwear, nightwear, and loungewear since 1889 – stylish and authentic by Ceceba. The first choice for men and women who are in the midst of life, have found their style, and won’t settle for less.
A timeless style, high-quality materials, and durable craftsmanship ensure exceptional comfort and a pleasant feel on the skin.
Quality that convinces – that’s why we offer a 2-year guarantee on our garments.

The responsible use of resources is just as much a part of our corporate philosophy as conscious, sustainable practices in all other areas of our end-to-end production. As a family business, we attach great importance to producing underwear that feels good all around. That's why all Speidel products are manufactured fairly and sustainably, without losing sight of nature and the environment.

Now new: Timberland

The brand Timberland is open next to Playmobil.

Timberland
is a global lifestyle brand rooted in a rich heritage of life and work in the outdoors and inspired by a relentless spirit of adventure, craftsmanship, and innovation.

Since its founding in 1973, Timberland has become synonymous with weather-ready, heritage style that’s equally at home on city streets, festival grounds, and mountain trails. From runway shows to sporting events, Timberland is embraced as a global icon of style and substance.

Now new: U.S. Polo Assn.

The brand U.S. Polo Assn. is open next to Tefal.

U.S. Polo Assn.
is the official brand of the United States Polo Association (USPA), the nonprofit governing body for the sport of polo in the United States. With worldwide distribution through over 1,030 mono-branded stores, boutiques, department stores and e-commerce, U.S. Polo Assn. offers apparel for the whole family as well as accessories, footwear, travel and home goods in more than 160 countries.

Now new: Protest

The brand Protest is open next to Seidensticker.

We are Protest. A board wear brand from Holland driven by design. We make beautiful functional clothing and help everyone overcome obstacles stood between them and the boards. Our mission to get everyone on their board as much as possible. Our goal is to have as much fun as possible in the things we do.

Our motto is ‘Protest to get there’.

Now new: Motel A Miio

The brand Motel A Miio is open next to Crocs.

Motel a Miio aims to make unique ceramics accessible to everyone who loves the beautiful things in life. It is important for the family business to stay true to certain principles: the goods are produced in Portugal in a fair and eco-friendly way, and the designs are hand-picked and hand-painted. The result? Unique pieces to fall in love with!

Reopened: Petrol Industries

Our Petrol Industries brand now shines in a new design and invites you to discover it.

Petrol Industries is a casual clothing store for the fashion conscious man, woman and child. Petrol Industries responds to those fashion conscious people who like to create a tough look. The brand guarantees an authentic, fun image with a link to American designs.

Now open: Falke

The details make the difference between premium products and others. Since 1895, the German family company FALKE has been standing for clothing made of premium materials that are manufactured with the finest workmanship and a wealth of detail. Thanks to innovative ideas and backed by many decades of experience, FALKE manufactures socks and clothing in superior quality and contemporary design. Over 3,000 employees create premium products every day that are enjoyed by the customers and worn with great pleasure. FALKE manufactures trendy clothing accessories that are attuned to the individuals’ lifestyle and their personal culture and aspirations. 

Now open: Opus

OPUS is all day causal. OPUS is fashion for modern women that makes daily life more beautiful. Casual, feminine styles that are easy to combine and are a part of their everyday life. All day casual.

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