Established in 1932, Mustang is a heritage denim brand, offering jeans with a range of stylish fits for men and women using distinctive fabrics and finishes.
In 1932 the first jeans to be produced outside of the US were made in a small garment factory called L. Hermann in Künzelsau. Today, the same family-run company is called MUSTANG and is one of Europe's leading jeans brands. Since its humble beginnings, the company has not only turned lots of material into pairs of jeans; it has also been the source of lots of material for stories. Stories of incredible bartering and big deals. Stories of the first ever order of 300 pairs of jeans and of up to 23.000 pairs a day.
Plan your visit
We are located just 30 minutes away from Hamburg north and Kiel.