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Founded in 2002, Peuterey is the flagship brand of the Peuterey Group. Design, innovation, and quality are the hallmarks of a company which stands out for its elegant, yet relaxed style represented by contemporary “luxury casualwear” products.
The brand’s name is inspired by one of the most fascinating ridges of Mont Blanc. The three red dots graphically reproduce its peak and are a metaphor for a place where earth and sky meet, and height and vertical spaces blend within matter.
Peuterey is the expression of a dynamic lifestyle which unfolds against the backdrop of a bustling city as well as of a natural scenery, during an international business trip or a restful getaway. It’s an informal, yet impeccable code made of reassuring lines and attention to details. A world which began with a jacket—the company’s signature garment—and has grown into a multifaceted, practical, sober universe.
Plan Your Visit
Serravalle Designer Outlet is conveniently located for easy access from Milan, Genoa and Turin. Drive from Milan in an hour, Genoa in 45 minutes and Turin in under 90 minutes.