
The Womenswear Edit
SS25 Trend Guide
Playfulness meets practicality as SS25 trends serve up a smorgasbord of colours, patterns and silhouettes for business and pleasure, all with up to 60% off.

POWER CASUAL
Workwear gets a stylish refresh.
Say goodbye to stiff tailoring and boring uniformity - SS25 is all about effortless workwear that demands respect. Now that flexible working has taken root, a trip to the office has become an event so why not make a statement?! The strong shoulders have gone, in favour of a much more relaxed silhouette. Think neutral-tone wide-leg trousers in breezy cotton or linen by the likes of [brand and brand], paired with a minimalist white shirt by Reiss, or a pleated A-line skirt worn with a white vest and softly tailored blazer. Chic co-ords in business-appropriate pinstripes are another great addition that will take you from the boardroom to the bar. Close the deal with pared-back black accessories such as strappy sandals or a sleek leather bag by Coach to create punchy contrast in the look.

GOLDEN HOUR
Warm hues steal the spotlight.
Our favourite palette of SS25 takes its cues from nature’s daily sign-off. Inspired by the colours of the sunset, luxury brands really leaned into the rich tones of burnt orange, terracotta, amber, and a multitude of soft yellows this season. Rather than combining the colours, pick a tone and block out your look with it to maximise its impact. Dresses are the way to radiate the trend, with mini shirt dresses by Calvin Klein and flowy maxi dresses by AllSaints being two confidently feminine ways to wear it. For look-at-me impact, red and orange accessories provide the most bang for the buck, creating a strong tonal aesthetic. A bold leather tote by Kate Spade or a pair of strappy sandals by Kurt Geiger will underline your radiance perfectly.
BLOOM BOOM
Have a spring fling with florals.
When it comes to fashion, florals are perennially in bloom. In previous seasons, the dominant bouquets have been primarily bold and vibrant, but for SS25, the floral palette is much softer, with pale yellows and peachy pinks contributing to a delicate and feminine aesthetic. The trend for co-ords continues unabated, with punchy two-piece flower parties by the likes of Hobbs setting the tone perfectly. Elsewhere, long-line maxi dresses replete with intricate floral patterns are a stunning way to jump into the trend. Keep your accessories neutral to avoid any pattern clashing - a pastel tone handbag by Radley or a pair of flower-embellished heels will nicely reinforce your petal power.