Discover our partnerships dedicated to Gen Z: an ecosystem of benefits designed for those seeking authentic experiences, tangible advantages, and brands aligned with their lifestyle. We have selected partners who speak the language of the new generations, offering exclusive discounts, personalized promotions, and privileged access to services, special initiatives, events, and trade fairs through collaborations with leading event and exhibition companies.
Students and staff from Bocconi University receive the Privilege Card for an extra 10% off outlet prices. To take advantage of these benefits, simply visit the Guest Services and present proof of enrollment or affiliation. In addition, through their university intranet, students can also benefit from a 20% discount on transportation from Milan to Serravalle Designer Outlet with our travel partner Frigerio.
Staff and executives from Fiera Milano receive the Privilege Card for an extra 10% off outlet prices. To take advantage of these benefits, simply visit the Guest Services and present proof of affiliation. In addition, Fiera Milano directors are granted exclusive access to the Guest Lounge for two people, ensuring a more comfortable and premium shopping experience.
The Privilege Card entitles you to an additional 10% discount on outlet prices at stores participating in the initiative. Its validity is limited to one day.
