The AW24 Wardrobe
Style Notes for AW24
Looking for your next fashion move? We uncover the AW24 trends and must-haves right here. Read on for inspiration and style tips – then plan a trip to Ashford Designer Outlet so we can help you choose the new arrivals that are right for you this season.
ACCESSORIES | Seasonal upgrades for up to 60% less.
From bags and bracelets to caps and cufflinks, here are the accessories to make outfits pop this season.
Womenswear
There’s something about an accessories update that always delivers pure joy. And where better to find yours than at Ashford Designer Outlet, where you’ll discover top brands, all at up to 60% off. What to look out for for AW24 and beyond? Meet the structured bag. Bags in premium, rich autumnal finishes from Coach, Michael Kors and more have a sure spot on your shopping list. There’s also Kurt Geiger’s XL bags – swoon! – that are more than ready for lots of winter weekend plans. And when it comes to scarves, there’s everything from pastel printed styles (see Calvin Klein or Osprey) to supermodel-approved classic black options. It all depends on your style… and perhaps you’ll have to go for both. Don’t miss out; these accessories and so much more hit the shelves now.
Menswear
A shopping haven that lets all your sartorial dreams come true, Ashford Designer Outlet is dedicated to bringing you the best brands, at up to 60% off. What’s not to love? If you’re looking for the final flourish to a soon-to-be favourite outfit, then accessories are the perfect investment that you can cherish for a lifetime. This season, you’re in for a real treat. Men’s headwear is having a moment with everything from Tommy Hilfiger’s and Levi’s baseball caps to knitted beanies from The North Face. Don’t miss cool scarves from Hugo and Gant too – all for up to 60% less. In stock now and with more styles arriving every day, we’ve got well-known labels and cult favourites aplenty to help maximise your look.
COATS | Outerwear up to 60% less.
From super-warm felts to all-weather trench fabrications, we’re pretty sure your new coat just arrived in-store.
Menswear
You may not be looking forward to colder weather but you can definitely get excited about a new winter coat. And if a great-quality designer option that’s more sustainable in the long-run is what’s calling your name, you’ll find it for less at Ashford Designer Outlet. We’ve handpicked coats and jackets from Barbour and Belstaff that strike the balance between functional and stylish. Check out the Timeless Staples trend and layer your new coat with confidence.
Womenswear
Keep the upcoming cold weather in check with a brand new coat – the ultimate investment piece. We’ve chosen favourites from Guess, Sandro and more – but which will you go for this season? Look to high-quality, nice-and-warm fabrics such as heavy wool and gabardine; leather is also a great go-to option for all the seasons to come. One catwalk-approved trend we’re keeping in mind for a new coat this season is the rich colourways for autumn and beyond. Think aubergine, mustard and navy.
DENIM | Designer denim for 60% less.
We help you stay focused when it comes to denim for AW24 onwards. Here come the new classics…
Menswear
Everybody knows denim has its place as an everyday essential but what you may not have realised (yet) is its new position on the smarter end of the spectrum. Thanks to luxury brands from Prada to Louis Vuitton, denim is now dressier and more mature. See Levi's and Jack and Jones for styles that have followed suit – whether it’s the classic jean in a slightly more fitted silhouette or the ubiquitous denim shirt, which has had a Western makeover. We’re here for it.
Womenswear
Is it a ‘jeans and nice top’ kind of evening? A something easy to throw on for the transitional season sort of day? We hear you. And AllSaints, Levi's and more do too. For all your AW24 denim needs, head to Ashford Designer Outlet where the denim shacket gets a Western movie makeover and the classic jean comes polished with a leather logo tab artfully adorning the waistband at the back. There’s the always-in-style denim jacket too; Ambercrombie & Fitch for on-trend oversized fits and Carhartt WIP for that quiet luxury vibe.
KNITWEAR | Designer knits this way, always 60% less.
It’s time to head in-store for knitwear from your favourite brands sure to warm up your wardrobe.
Menswear
Great style never dies, which is why the humble yet iconic tartan print reigns season after season. There’s more on the Checks trend but for now we’ll say it’s a wise move to invest in check print knitwear. The easy yet effective way to introduce print into your wardrobe, try patterned knits by the likes of Monutain Warehouse and Superdry. If even tartan is a little bold for you, muted colours also pack a punch thanks to classic design and top-quality woolens at Columbia.
Womenswear
It’s hard to believe but we’re more excited about new knitwear this winter than we’ve ever been about bikini shopping during the summer months. If you’re on the same page as us, check out new knits from Barbour. Taking cue from the Scottish Highlands, there’s lots of tartan and check patterns across jumpers and cardigans. Also look out for the tabard silhouette in wool blends, ideal to layer over a crisp white shirt or roll-neck when you need that extra layer.
OUTDOOR PURSUITS | Functionality gets upgraded.
Don’t go anywhere without your new designer trainers, for up to 60% less at Ashford Designer Outlet.
Menswear
From sturdy, hiking-inspired sneakers to big padded jackets that look as good on the streets as they do mountainside, outdoor pursuits continue to inspire our wardrobe. Let’s face it, practicality should never be out of style. And brands such as Trespass and Nike are showing everyone how it’s done with collections of utility staples and innovative fabrics. Try on waterproof cargo pants, soft fleeces and multi-pocket rain jackets for size. Sorted? Sure. It’s time to pave the way in performance wear from pavement to peak.
Womenswear
When functional outdoor dressing met fashion. Nowadays, wearing your hiking shoes shopping or pocket-laden cargo trousers to a festival is as cool as it gets. The likes of TOG24, Columbia have utilised clever logo play, reliable fabrics and cool design to uplift outdoor wear from unappealing essential to covetable fashion item. At Ashford Designer Outlet, you’ll find classic waxed jackets, hiking boots and chunky knits to take for a spin on a family walk while looking surprisingly like you just stepped out of a fashion show.
SKIWEAR | Slalom your way to the shops.
Summer is over, skiwear is in. Discover our impressive winter sports collections in-store now.
Womenswear
If we had to vote on one category of clothing that needs to perform as well as it looks, it would be skiwear. Obviously, you’ve got to keep warm and insulated in the snow but, naturally, you want to look stylish for the aprés fun too. Columbia, The North Face and more have your requirements in mind when it comes to key pieces. Choose merino roll-necks, cashmere jumpers, pop colour puffer jackets and the latest eyewear for starters. See you on the slopes.
Menswear
You might be going off-piste, you may be finding your feet for the very first time. Whatever a trip to the slopes means to you this winter, reach your peak performance with our skiwear and accessories for less. Beat the glare in oh-so-cool goggles from The Sunglass Hut and get the outfit complete with base layers and insulated outer layers from Nike and Mountain Warehouse. Tap into the trends along the way with Heritage check scarves that will keep you warm and look cool at the mountain bar, too.
SNEAKERS | The latest sneaker trends for less.
Don’t go anywhere without your new designer trainers, for up to 60% less at Ashford Designer Outlet.
Womenswear
Trainer lovers, the Ashford Designer Outlet is calling your name with thousands of styles for up to 60% less. That’s right. So what’s new for the season? Luxurious fall colours. Why not style out your footwear with hints of these hues today? Elavate your trainer collection with the help of Carvela and more in-store now. To further your trainer collection, heritage styles reign on. Whether it’s minimal 90s silhouettes or chunky, futuristic pairs, peruse what’s on offer from Russel & Bromley and Dune. Casual yet gorgeous, your new trainers pair perfectly with winter knits or denim and leather if you’re trying out the Grunge trend this season. Go for it!
Menswear
Trainer fan or new to the scene? Plan your next Ashford Designer Outlet visit soon because we’ve curated the very best sneakers from Nike, Puma and so many more – always up to 60% less. Get started with our Great Outdoors trend; avoid brights for now, opt for technical fabrics and darker tones, and of course finish the look off with some high-end trainers. Another runway trend we’re featuring is Preppy Sports and that doesn’t have to stop at apparel because Vans and more have sneakers flexing the theme too. Try retro styles to really make a statement.
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