Inspired by courtly love, the choice of the name Aubade in itself suggests the game of seduction in French. With its stylistic audacity, its knack for communication and its innovations, the brand helps women to fully appropriate their power of seduction. What about men? They are obviously the (consenting) victims of these romantic games!
Preserving artistry, enriching technical heritage and sharing know-how: at Aubade, technical prowess is in our DNA.
For each model, the standards in terms of the cut and comfort are so high that it takes two years of careful development to achieve a result that is in perfect harmony with the hectic lifestyles of women. This heightened couture spirit also comes through in the selection of noble materials (Leavers de Calais lace, Swiss embroidery, etc.), the refinement offered by elegant finishes (trims, jewelry, laces, etc.) and fitting calculated down to the millimeter. It takes at least 24 pieces to make an Aubade bra, insert reinforcements and add discreet darts to ensure comfort and a good fit, no matter what the size. The brand offers models from size 80A to 105F in about a dozen shapes.
Adapting to every body shape like a second skin, claiming its place as a partner of women at every moment of their day and life, inventing lines that embellish a woman’s body… This is the challenge that Aubade achieves with passion every season.
To McArthurGlen Roubaix
Plan Your Visit
McArthurGlen Roubaix is only a 15 minutes drive from Lille city centre.