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Zero in on the newest denim trends with our pick of AW21’s must-have cuts and colours.


For Him

In an echo of AW20, autumn/winter 21 is seeing denim for him take on a laid-back aesthetic with regular  cuts continuing to win out over previously favoured super-tight skinnies. Welcome news (no doubt) to anyone who’s embraced the working-from-home wardrobe of joggers and altheisurewear, and is feeling unenthusiastic about swapping stretch for structure.  


Opt for wide-legged or A-line jeans from the likes of Levi's and Calvin Klein, staying clear of black, grey and dark blue dyes, which are taking a backseat for him this season.


Double denim is also in style but coordination is the number one rule if you’re going to attempt it. Stick to matching colours, top and bottom, and stay clear of clashing shades. A denim jacket (a key transitional item) is a brilliant way to channel this look, but only if you can find a matching jean in the exact same dye. Start your search at Desigual and Replay who can always be relied upon for a great selection of denim separates in the latest shapes and colours.

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