SingingThe Blues

The Kooples take on this season’s cool blues trend

Care free confidence and a joyful attitude are par for the course this Spring/Summer thanks to The Kooples. The Parisian brand that’s world-renowned for its edgy take on laidback luxe has served up some easy breezy Spring pieces with its signature effortless elegance. ‘French girl chic’ never looked so cool.


Easy Like Sunday Morning

Weekend nonchalance, but make it fashion. In other words, the perfect
vintage-infused modern aesthetic to take you through the weekend and beyond. Go for understated, well-made pieces in fresh blue denim and youthful white cotton for an off-duty look that’s rebellious yet innocent. Boyish cut blue jeans and chunky white trainers give a 90’s inspired androgynous edge when teamed with a logo sweatshirt. Add a boxy denim jacket for this summer’s take on ‘double denim’. A true blue shade is bang on trend but also has a timeless appeal. Guaranteed to become your new favourite cover up, whether worn with jeans or a print dress for a romantic, bold vibe.


Chequered Love

This season’s love affair with the mini skirt is in full force. The easiest, most flattering way to wear a mini? In denim, of course. Choose a subtle A-line shape with retro undertones for an extra dose of cool. Patchwork denim keeps it looking catwalk. Think understated yet note-worthy.

Throw on a powder blue knit (oversize of course) and white sneakers for a fresh aesthetic that will imbue you with instant ‘too cool to care’ credentials. It’s all about the quality with these expertly-crafted pieces that speak for themselves: the most touchable wool, the softest leather and the sturdiest, most luxurious denim. When it comes to authenticity, no one does it better. Perfect for sunny weekends spent just being you.

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