Liu Jo, the result of a pragmatic and concrete entrepreneurial vision, was established in 1995 thanks to the intuition and creativity of Marco Marchi and has its roots in Carpi and Italian know-how: a heritage of experience and style which, season after season, is renewed with original apparel and accessories to celebrate women's empowerment with intensity and charm. Liu Jo's creative philosophy reflects a vision of femininity which is not just aesthetic elaboration but a deeper and more intimate exploration of the strength, personality and unique and instinctive beauty of every woman, and expresses itself in a refined and glamorous style, always open to personal interpretations.
Liu Jo's creations are contemporary and stimulating, characterized by a glamorous style and an all-Italian audacity that invites women to mix and interpret garments to express their personality and physicality in a free and seductive way. The style is clear and distinctive, and is supported by research which combines the selection of the best materials with a careful and meticulous study of details to offer functional and quality products, suitable for every occasion.
Thanks to a multi-brand strategy able to give shape to a complete range of total looks, from apparel to shoes and accessories, Liu Jo is now present in 50 countries and on 3 different continents - Europe, Africa and Asia – thanks to a distribution network consisting of over 400 single-brand stores and 5000 multi-brand and specialty stores worldwide.
Plan Your Visit
Serravalle Designer Outlet is conveniently located for easy access from Milan, Genoa and Turin. Drive from Milan in an hour, Genoa in 45 minutes and Turin in under 90 minutes.